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Wellhub

User Growth Senior Manager, SS-Latam

RemoteMexico, Argentina, Chile only
Published
Role
Marketing
Experience
Senior
Salary not disclosed
Check eligibility

Open to MX, AR, CL only. Set where you work from to check your eligibility.

No BS summary

Senior Manager for User Growth in Mexico, Argentina, and Chile. Requires strong analytical and hands-on marketing skills, experience with CRM/lifecycle marketing and campaign orchestration tools, and fluency in English and Spanish. Must be comfortable using AI for analysis and campaign development, and leading a team. Role involves strategy, execution, and stakeholder management.

Core skills

User GrowthCRMLifecycle Marketing

Required skills

AI toolsdata analysisreportingcampaign developmentBrazeLookerMetabaseCDPDMPAmplitudeSegment

Required languages

EnglishSpanish professional fluency

What you'll do

  • Own the User Growth strategy for SS-Latam (new members, new paid subscribers, upgrade, and reactivation)
  • building and forecasting the regional B2B2C marketing plan and the KPIs that track it
  • Lead, hire, and develop a small regional team, delegating with context and coaching them toward greater ownership and autonomy
  • Build and sustain a trust-based partnership with senior SS-Latam Revenue and Customer Success leadership, becoming their go-to partner for growth strategy and a credible voice in regional and cross-functional forums
  • Linking a deep understanding of Wellhub's client and user journeys to proactively identify areas of underperformance and opportunities in major Latam clients
  • Use AI as a core part of how you and your team work: fluent with AI tools to accelerate data analysis, campaign development, reporting, and market research, and comfortable coaching others to do the same
  • Stay close to the numbers and the work: pull and interpret your own data, build your own reporting, and get hands-on with campaign execution and QA, partnering with local revenue teams to design cross-channel and cross-functional initiatives to grow enrollment in key clients
  • Identify local trends and competitive opportunities market by market, adapting regional strategy to local reality: Mexico, Argentina, and Chile each have their own dynamics
  • Advocating for regional priorities with your manager (VP of Growth) and global stakeholders within Marketing
  • Own campaign calendar towards lifecycle channels (email, app push notifications, SMS/whatsapp) and influence Paid Media agenda (paid social, search, etc.), developing messaging strategies in partnership with cross-functional stakeholders in PMM, Brand, CS, etc, as the subject matter expert on the consumer (subscriber) audience
  • Champion experimentation, testing new approaches locally and scaling what works across the region and beyond
  • Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues
  • Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life wellness

What they require

  • You use AI as a core part of how you work, not an occasional tool: fluent with AI tools (e.g. Claude Code, Gemini) to accelerate data analysis, reporting, and campaign development, and able to speak concretely to how you already do this today. You expect this of your team too.
  • A seasoned growth/marketing leader with significant experience owning end-to-end strategy for a region or multi-market portfolio, ideally in a CRM/lifecycle or subscription-growth context, with experience with Braze or other campaign orchestration tools.
  • A strong analytical operator, just as comfortable pulling and interpreting your own data as directing someone else to, understanding data sources (Looker, Metabase, databases) and tech stack (CDP, DMP, Amplitude, Segment) and leveraging this knowledge to proactively identify trends and areas of opportunities.
  • A confident stakeholder manager who builds trust with senior, cross-functional, and executive audiences, translates complex ideas into simple narratives, and navigates high-stakes conversations calmly.
  • A hands-on leader who moves fluidly between strategy and execution: building the plan, then rolling up your sleeves to help build the campaign, run the analysis, or fix what's not working .
  • As well as a strategic thinker with strong prioritization skills, who connects daily execution to business impact and knows how to prioritize when everything feels urgent.
  • A people leader who coaches for growth, builds psychological safety, and holds a team accountable to real outcomes, not just activity.
  • Availability to travel to the other regional markets (ie. Argentina) 1-2/year if needed.
  • We recognize that individuals approach job applications differently. We strongly encourage all aspiring applicants to go for it, even if they don’t match the job description 100%. We welcome your application and will be delighted to explore if you could be a great fit for our team.

Benefits

  • Free Gold membership with access to onsite gyms and studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental wellbeing support, and more!
  • Add up to three family members to your plan, ensuring access to wellness for those who matter most to you.
  • Health and life insurance.
  • As a Flexible First company, we offer hybrid and remote options to give you the freedom to work in a way that suits you. The model for this specific role can be discussed with your recruiter and hiring manager.
  • We offer all employees a home office equipment reimbursement and a monthly work allowance to help cover the costs of working from home.
  • Flexibility for us isn’t just about where we work—it’s also about being able to shape how and when we get things done. Together with their leaders, employees define schedules that align with their time zones, team needs, and personal routines.
  • It’s important to take time away from work to recharge. Employees receive a minimum of 25 days off per year with an additional day for each year of tenure (up to 5) in addition to annual holidays (including an extra holiday on your birthday!)
  • Welcoming a new child is one of the most special moments in your life. Take the time to be present and enjoy your growing family. We offer 100% paid parental leave to all new parents. Parents giving birth are eligible for an extended leave and a ramp-back period to return part-time while they get settled.
  • Access world-class platforms, participate in interactive sessions, build your personalized development roadmap, and explore internal opportunities. We focus on continuous learning and feedback to support your journey toward personal and professional success.
  • You’ll join a team of passionate people who come together to break boundaries, support each other, and create a meaningful impact in workplace wellness. We win together, building trust through open communication and a culture where every perspective matters.
  • Learn more about our shared culture and values here.
  • Want to see what it’s really like to work here? Follow us on Instagram @lifeatwellhub and watch our team video on YouTube !
  • Wellhub was named a Top Sales Team of 2025!
  • This is a recognition of the collaboration and impact we create together every day.
  • Ready to be part of a team that’s making a real difference?
  • Read more about the award here.
  • We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong.
  • Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.
  • Our commitment to inclusion also extends to how we recognize and reward our people. We’re proud to be Syndio Fair Pay Certified, reflecting our ongoing dedication to equitable and fair pay practices across our global team.
  • Read more about it here.
  • Questions on how we treat your personal data? See our Job Applicant Privacy Notice.

Health and Wellness

🇺🇸 United StatesHealthcareMid-size
Salary not disclosed