Supply Lead
- Role
- Operations
- Experience
- Lead
- Employment
- Full-time
- Company size
- Startup
Open to US only. Set where you work from to check your eligibility.
No BS summary
Claru is building a data layer for physical AI, embodied AI and world models. We sell data to frontier labs and robotics companies, and this role is for a Supply Lead to build and manage the supply side of our two-sided marketplace. We are looking for AI-native operators who prioritize automation and scalable systems.
Claru (a Reka business line) · San Francisco or remote · Full-time
Text has run out. The physical world — where skill lives — has never been recorded in a form a model can learn from. Claru is building that layer.
We sell data to frontier labs and robotics companies: zero to seven figures of ARR in under six months, with a team of five. It is a two-sided marketplace: labs arrive with a research problem and a budget, not a specification; contributors and partner businesses capture the work they already do, paid per approved unit. This job is the supply side.
We are hiring a Supply Lead and are looking for operators who are AI-native: more time with agents than with people, automation before hiring, systems that scale rather than teams that grow. That is how a team this small outruns much bigger companies. You need to be someone who can be dropped into an unfamiliar market and come back with capacity that is real.
WHAT YOU'LL DO
- Build a portfolio of partner businesses — whose staff capture the work they already do on shift — across the environments buyers want: event venues, retail back-of-house, construction, agriculture, hotels, warehousing. Each is won in a real conversation
- Grow the contributor base alongside it and open new geographies, keeping supply owned and multi-channel so no single partner or geography is a dependency.
- Own the geo rate card — what an approved unit costs by market and project type — so engagements are priced and staffed against something defensible
- Own capacity forecasting — whether we can deliver a given volume in a given environment in a given number of weeks — which a Program Lead commits against.
- Own contributor experience and retention: onboarding, payments landing on time, support, and why people stop.
- Partner with the platform team on the tooling that makes supply self-serve
A TYPICAL DAY
There is no standard one, but a real day might run like this: you start on the partner businesses already live — chasing the ones gone quiet, calling the two that signed last month and have not filmed. Contributor payments in one market did not land, so you find where it stopped and clear it. A Program Lead needs to know whether we can cover four weeks of warehouse capture in a new country, and you give them a number you would stand behind. Then a first conversation with a food manufacturer about putting their team on shift and collecting data.
WHAT WE'RE LOOKING FOR
- Early-stage marketplace operating experience — required. You have got one side of a flywheel turning from a standing start, in a new territory or a new vertical — recruitment, pricing, retention and economics. Every new market here is that problem again
- AI-native — required. You spend more time with agents than with people, you automate a process before you staff it, and your answer to more volume is a better system rather than more headcount
- You have operated, not only advised. Former founders, high growth early stage startup hires, consulting, or business operations background is a strong plus and exactly the rigour we want
- You close business yourself: partner businesses are won in conversation
- Numerate — you build the model, find where the cost per unit breaks, and argue for the change
- Credible with a company owner and with a shift supervisor alike
- Bonus: exposure to AI labs or training data pipelines
REKA'S MISSION
Claru is a part of Reka (VC backed by NVIDIA). Reka's mission is to build useful multimodal artificial intelligence and use it to empower organisations and businesses. We are a globally distributed foundation model startup, headquartered in the San Francisco Bay Area, California. Embracing a remote-first approach, our team brings together top talent from around the world. Our founding team, along with many of our team members, has contributed to many of the breakthroughs in AI over the past decade.
Reka was founded by researchers from Google DeepMind and FAIR, and ships Reka Vision, launched in July 2026, and Reka Edge, a 7B vision-language model. Reka's leadership includes the team behind Moonvalley's Marey, the first video model trained entirely on licensed data. Claru is Reka's data business, supplying the training data behind physical AI, embodied AI and world models.
WHY REKA?
- An Elite Team: Collaborate with top-tier engineers, researchers, operators from renowned organizations like Google DeepMind and Facebook AI Research (FAIR) and successful startups, driving innovation in cutting-edge AI technology.
- Massive Market Opportunity: Be part of a rapidly growing industry poised to transform multiple sectors globally, offering the chance to make a significant impact.
- Mission-Driven Environment: Work alongside a collaborative, mission-focused team dedicated to advancing AI for meaningful applications.
- Inclusive and Open Culture: Thrive in an open and inclusive work environment that values diver
What you'll do
- Build a portfolio of partner businesses across various environments (event venues, retail back-of-house, construction, agriculture, hotels, warehousing) to capture data.
- Grow the contributor base and open new geographies, ensuring supply is owned and multi-channel to avoid dependency.
- Own the geo rate card to ensure engagements are priced and staffed defensibly.
- Own capacity forecasting to determine deliverable volumes in given environments and timeframes.
- Own contributor experience and retention, including onboarding, payments, support, and understanding reasons for churn.
What they require
- Early-stage marketplace operating experience: having successfully scaled one side of a flywheel from a standing start in a new territory or vertical, covering recruitment, pricing, retention, and economics.
- AI-native: prioritizing automation over hiring and building scalable systems over growing teams.
- Experience operating, not only advising (former founders, high growth early stage startup hires, consulting, or business operations background is a strong plus).
- Ability to close business independently, winning partner businesses through conversation.
- Numerate: capable of building models, identifying cost per unit breakpoints, and advocating for change.
Benefits
- Collaborate with top-tier engineers, researchers, and operators from renowned organizations like Google DeepMind and Facebook AI Research (FAIR).
- Be part of a rapidly growing industry poised to transform multiple sectors globally.
- Work alongside a collaborative, mission-focused team dedicated to advancing AI for meaningful applications.
- Thrive in an open and inclusive work environment that values diversity.
We are an AI research lab building foundational intelligence for the physical world. Our models are designed to solve complex real-world challenges, powering everything from intelligent robots to next-generation wearables and media. We work at the intersection of world models, video generation, and robotics, building systems that represent complex environments, reason about objects and dynamics, and translate high-level AI intentions into smooth, efficient, safe, and responsive actions across a variety of robotic embodiments.