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Engine

Sr. Marketing Operations Specialist

RemoteUnited States only
Published
Role
Marketing
Experience
Senior
$83.1k–$115k/yr
Check eligibility

Open to US only. Set where you work from to check your eligibility.

No BS summary

Senior marketing operations specialist with 3–5 years experience. Must have hands-on Salesforce and Customer.io experience plus advanced Liquid coding skills. US remote only.

Core skills

Customer.ioSalesforceTray.io

Required skills

LiquidExcelGoogle Sheets

Optional skills

Sales Engagement PlatformsZapierCursorClaudeChatGPTGemini

What you'll do

  • Set up, test, and deploy marketing campaigns, including email, webinars, and events using our marketing automation platform (Customer.io).
  • Build and code emails using HTML and Liquid code.
  • Maintain accuracy and cleanliness of marketing data within Salesforce and Customer.io; manage lead capture, enrichment workflows, and routing using Clay and Cargo.
  • Administer, optimize, and troubleshoot our core marketing technology stack, including Customer.io (email automation), Salesforce (CRM), Clay and Cargo (data enrichment and activation), and Tray.io (workflow automation).
  • Support monthly and ad hoc marketing performance reporting, campaign analysis, and dashboard management.
  • Document and help streamline processes for campaign operations, lead management, and attribution.
  • Build, manage, and optimize automation workflows in Tray.io that support both PLG and sales-led motions, including lead routing, lifecycle triggers, and cross-system data syncs.
  • Partner with growth, sales, and revenue operations to align on campaign execution, pipeline quality, and programs impact.

What they require

  • 3–5 years of experience in marketing operations, revenue operations, or a related field.
  • Bachelor’s degree in marketing, business, analytics, or a related field (or relevant internship/work experience).
  • Demonstrated experience in marketing technology, data analytics, and digital marketing operations.
  • Advanced proficiency in Liquid code for dynamic email content, including the ability to build and maintain scalable, reusable email modules.
  • Hands-on experience with Salesforce and Customer.io (or similar marketing automation platforms); proficiency in Excel/Google Sheets.
  • Highly detail-oriented, analytical, and organized; proven ability to take initiative and drive results independently.
  • Ability to own projects end to end — from scoping and execution to delivery — with minimal oversight, in a lite-agile environment with regular check-ins and feedback.
  • Excellent verbal and written communication skills, collaboration between technical and non-technical resources.
  • Preferred: 4+ experience using marketing automation and CRMs (Customer.io, Salesforce, etc.).
  • Preferred: Experience in Sr. B2B SaaS or technology industry.
  • Preferred: Experience in a blended sales-led/PLG models is a plus.
  • Preferred: Experience in event operations is a plus.
  • Preferred: Experience with Sales Engagement Platforms is a plus.
  • Preferred: Experience with automation and workflow tools such as Tray.io, Zapier, or AI-assisted development tools like Cursor is a plus.
  • Preferred: Experience with AI/LLM tools such as Claude, ChatGPT, Gemini, or similar platforms is a plus.

Benefits

  • Competitive base pay tied to role and experience, with opportunities for bonuses, commissions, and equity.
  • Environments for Success: whether you are in one of our amazing offices or fully remote, we’ll make sure you have what you need to succeed.

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🇺🇸 United StatesFintechStartupengine.com
$83.1k–$115k/yr