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Pavago

Social Media Manager

RemotePakistan only· UTC-8…UTC-5
Published
Role
Marketing
Experience
Mid
Employment
Full-time
Salary not disclosed
Check eligibility

Open to PK only · UTC-8…UTC-5. Set where you work from to check your eligibility.

No BS summary

Mid-level Social Media Manager with 2+ years' experience in B2B/finance or investor audiences. Must own multi-platform content strategy, short-form video creation, community growth and post-promotion. Remote role requiring work during U.S. business hours (targeted to Pakistan listing).

Core skills

Short-form videoSocial media strategyCommunity management

Required skills

LinkedInXRedditInstagramFacebookTikTokYouTubeShort-form video creation and editingCanvaNative platform promotion toolsSocial media auditsContent strategy

Optional skills

StockTwitsBlueskyPinterestMeta Ads ManagerLinkedIn Campaign ManagerGoogle AdsHubSpotAsana

Required languages

English Excellent

What you'll do

  • Audit existing accounts and identify immediate growth opportunities
  • Build platform-specific strategies based on audience behavior and business goals
  • Create and manage structured content calendars
  • Identify content gaps, trends, and engagement opportunities
  • Continuously refine strategy based on performance
  • Manage content and engagement across: LinkedIn X (Twitter) Reddit StockTwits TikTok YouTube Instagram Facebook Bluesky Pinterest
  • Adapt tone, format, messaging, and creative for each platform rather than simply cross-posting the same content.
  • Create and edit short-form videos for TikTok, Reels, and YouTube Shorts
  • Develop platform-native posts designed for reach and engagement
  • Create visual assets using Canva or similar tools
  • Repurpose existing content intelligently across channels
  • Stay ahead of emerging formats, trends, and conversations
  • Turn low-engagement accounts into active, engaged communities
  • Monitor and respond to comments, DMs, mentions, and conversations
  • Engage authentically on Reddit, StockTwits, LinkedIn, X, and other communities
  • Build credibility with B2B, finance, and investor audiences
  • Identify relevant conversations and opportunities for brand participation
  • Boost high-performing posts through native platform tools
  • Manage small promotional budgets across Meta, LinkedIn, TikTok, and other channels
  • Track reach, engagement, audience growth, and content performance
  • Identify winning content and continuously optimize execution

What they require

  • 2+ years of professional social media management experience
  • Proven experience managing multiple social accounts simultaneously
  • Experience in B2B, SaaS, finance, investing, or related audiences
  • Demonstrated success growing social engagement and online communities
  • Strong short-form video creation and editing skills
  • Hands-on experience with LinkedIn, X, Reddit, Instagram, Facebook, TikTok, and YouTube
  • Experience conducting social media audits and developing content strategies
  • Experience boosting/promoting posts using native platform tools
  • Strong understanding of platform-specific algorithms, audiences, and content formats
  • Excellent written and verbal English
  • Highly organized and able to work independently during U.S. business hours
  • Preferred: Experience with StockTwits, Bluesky, or Pinterest
  • Preferred: Investor-focused or financial marketing experience
  • Preferred: Meta Ads Manager or LinkedIn Campaign Manager experience
  • Preferred: Google Ads familiarity
  • Preferred: HubSpot or Asana experience

Pavago is hiring for one of its clients seeking an Accounting & Finance Coordinator to support finance and operations teams.

🇺🇸 United StatesRecruitingStartup
Salary not disclosed