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Consensys
Consensys

Senior Product Marketing Manager - Trading

RemoteEMEALATAM+United States, Canada
Published
Role
Marketing
Experience
Senior
Employment
Full-time
Company size
Startup
$146k–$220k/yr
Check eligibility

Open to Anywhere in EMEA & LATAM + US, CA. Set where you work from to check your eligibility.

No BS summary

Senior product marketer with 6–8+ years in product marketing, ideally fintech, crypto, or high-growth consumer tech. Needs product launch, lifecycle growth, GTM strategy, data-informed marketing, and strong web3/DeFi/onchain user behavior interest or crypto experience. Remote role hiring in the US, EMEA, and LATAM.

What you'll do

  • Define and execute end-to-end GTM strategy for Trading features across global markets
  • Shape roadmap priorities with Product leads using market insight, user behavior, and growth potential
  • Represent user needs and market realities in product and growth decision-making
  • Influence long-term product strategy and monetization through competitive analysis, segmentation, and market research
  • Lead product and feature launches with narratives for crypto traders and holders
  • Drive lifecycle marketing initiatives to increase awareness, activation, and retention across Trading funnels
  • Identify friction points and opportunities in user journeys with Growth and Analytics
  • Set success metrics and document learnings for campaigns
  • Collaborate across Product, Brand, Growth, Communications, Business Development, and Customer Support on integrated campaigns
  • Align stakeholders and manage timelines, priorities, and expectations
  • Monitor performance and refine GTM approaches with Data and Product
  • Strengthen MetaMask's reputation as a trusted brand in the Trading community
  • Support education, community, and influencer programs for awareness and confidence
  • Ensure consistent storytelling across lifecycle emails, content, and brand campaigns
  • Partner with Product leads to shape roadmap priorities based on market insight, user behavior, and growth potential
  • Partner with Growth and Analytics to identify user journey friction points and growth opportunities
  • Set success metrics, measure campaign performance, and document learnings
  • Collaborate with Product, Brand, Growth, Communications, Business Development, and Customer Support on integrated campaigns
  • Manage cross-functional timelines, priorities, and stakeholder expectations
  • Strengthen MetaMask's reputation as a trusted, user-first brand in the Trading community
  • Support education, community, and influencer programs for emerging market segments

What they require

  • 6 to 8+ years in product marketing, ideally within fintech, crypto, or a high-growth consumer tech environment
  • Demonstrated success leading complex product launches and lifecycle growth initiatives with measurable outcomes
  • Strong strategic thinking and storytelling ability
  • Able to turn complex product concepts into clear narratives
  • Analytical and outcome-driven; comfortable interpreting data and using insights for marketing and product strategy
  • Exceptional cross-functional communication, influence, and project leadership skills
  • Deep curiosity about web3, DeFi, and onchain user behavior, or direct experience in the crypto ecosystem
  • Applicants must submit to background checks including employment, education, and criminal record checks
  • Able to turn complex product concepts into clear, compelling narratives
  • Analytical and outcome-driven, with comfort interpreting data to inform marketing and product strategy

Benefits

  • Competitive benefits package
  • Equity
  • Recognition in the blockchain and Web3 ecosystem
  • Growth and development opportunities through Consensys Advance Program
  • Full access to Coursera and learning modules
  • Unlimited vacation and holidays
  • Company-wide zero productivity days
  • Flexible working arrangements
  • Remote-first work environment
  • Remote-first workplace

MetaMask is building a single, reusable identity layer across its product stack through Universal KYC and MetaMask Passport, enabling users to verify once and unlock multiple experiences. Consensys is a blockchain and Web3 software company behind MetaMask and Linea.

🇺🇸 United StatesCryptoMid-sizeconsensys.io

Details

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$146k–$220k/yr