Senior PPC Specialist
- Role
- Marketing
- Experience
- Senior
- Employment
- Full-time
Open to Worldwide. Set where you work from to check your eligibility.
No BS summary
Senior PPC specialist with 6+ years of experience and proven PPC Lead experience in an international company. Needs deep paid acquisition expertise across global/local ad platforms, automation, analytics, and profit-focused campaign management. Remote from any country; Cyprus/Kazakhstan employees are direct, other countries use a Service Agreement.
Core skills
Required skills
About this role Senior PPC SpecialistWhat you'll get to doRequired skillsWhat we offerApply for a position Senior PPC Specialist Required work experience : 6+ years Employment : full-time Location : remote
We're looking for a Senior PPC Specialist to strengthen our team
Movavi is a global software company, specializing in the development of user-friendly photo- and video-editing software. Our portfolio boasts over 20 products, from desktop programs to mobile apps and browser-based solutions, reaching users in over 200 countries worldwide. Our main revenue streams come from the US, Europe, South Korea, and Latin America. Operating primarily remotely, Movavi’s team brings together talented individuals from diverse locations, from Thailand to Cyprus to Spain.PPC is a key driver of our business. Our in-house team manages all campaigns, including search ads on Google, Bing, Naver, Yandex Direct, as well as media ads and paid social. We are currently changing our PPC campaign management to implement a data-driven approach, experiment widely, and test new tools. At the same time, we operate within the strict framework of profitable unit economics.To strengthen our team, we are looking for a professional with extensive experience in promoting user products in different markets and via advertising systems; an expert who uses up-to-date campaign management approaches, makes data-driven decisions, and is able to generate and scale hypotheses. Strong analytical skills and experience working with different advertising systems and audiences from multiple countries are required.The main KPI is to increase traffic and profit. To do this, we must build a system for scaling profitable campaigns for dozens of products and dozens of countries (without budget restrictions).Our direct employees are based in Cyprus and Kazakhstan. For employees from other countries, we enter into a Service Agreement.
Why we love Movavi
And why you’ll love it too We may work in different countries, but we’re all focused on the same thing – creating easy-to-use software that brings joy to millions of people worldwide. Take a look at who we are and what matters most to us.
What you'll get to do :
- Create advertising campaigns in Google Ads, Bing, Naver, and other advertising systems. Manage campaigns to ensure the growth of key indicators
- Audit advertising campaigns and approaches, look for growth points, form plans, assist with their implementation, and present results
- Plan and conduct experiments in paid promotion to increase traffic and profit. Analyze the results
- Develop analytical tools and approaches to scale traffic acquisition, growth of target indicators, and team efficiency
- Choose an approach and scale effective traffic acquisition in various channels: paid search, display, programmatic, paid social, etc.
Required skills:
- Proven experience as a PPC Lead in an international company
- Experience in managing campaigns focused on profit growth or similar metrics (not just traffic)
- Extensive experience in using automation in campaign management, from ad optimizers to data analytics
- Expert knowledge of global and major local contextual advertising systems, plus a clear understanding of new tools and their development directions
- Strong analytical skills to interpret data and make informed decisions to optimize campaigns
- Ability to create strategies for the development of advertising tools and/or campaigns through hypothesis testing and scaling of successful practices
- Being result-oriented with a passion for exceeding set goals
- A proven track record in paid app promotion is a big plus
What we offer:
- Opportunity to work with global advertising campaigns and the most advanced promotion tools
- Direct access to the expertise of growth teams of the world's largest advertising systems
- Process transparency and trust – the ability to see the impact of your actions on the company's business
- A proactive team and a supportive work environment that fosters creativity and innovation
- Ability to work from any country. The contract is suitable for a digital nomad visa
We’re here to answer your questions
d.mishina@movavi.com Telegram: cvfordasha Dasha Mishina, Recruiter 8 AM – 5 PM (GMT) Mon – Fri
Apply for a position
What you'll do
- Create advertising campaigns in Google Ads, Bing, Naver, and other advertising systems.
- Manage campaigns to ensure growth of key indicators.
- Audit advertising campaigns and approaches.
- Look for growth points and form plans.
- Assist with implementation of growth plans and present results.
- Plan and conduct experiments in paid promotion to increase traffic and profit.
- Analyze experiment results.
- Develop analytical tools and approaches to scale traffic acquisition, growth of target indicators, and team efficiency.
- Choose an approach and scale effective traffic acquisition across paid search, display, programmatic, paid social, and other channels.
What they require
- 6+ years of required work experience.
- Proven experience as a PPC Lead in an international company.
- Experience managing campaigns focused on profit growth or similar metrics, not just traffic.
- Extensive experience using automation in campaign management, from ad optimizers to data analytics.
- Expert knowledge of global and major local contextual advertising systems, plus a clear understanding of new tools and their development directions.
- Strong analytical skills to interpret data and make informed decisions to optimize campaigns.
- Ability to create strategies for the development of advertising tools and/or campaigns through hypothesis testing and scaling of successful practices.
- Result-oriented with a passion for exceeding set goals.
- Preferred: Proven track record in paid app promotion.
Benefits
- Opportunity to work with global advertising campaigns and advanced promotion tools.
- Direct access to the expertise of growth teams of the world's largest advertising systems.
- Process transparency and trust, with the ability to see the impact of your actions on the company's business.
- Proactive team and supportive work environment that fosters creativity and innovation.
- Ability to work from any country.
- Contract suitable for a digital nomad visa.
- Confirmed employment from day one.
- Remote work from anywhere in the world or at the office.
- Flexible work schedule.
- Corporate events and team-building activities.
- Personalized approach to professional growth and development within the company.
- Team of professionals ready to mentor and share their knowledge and experience.
Movavi is a software development company focused on multimedia programs for multiple platforms and devices.