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Oceans Talent

Senior Media Buyer (Meta)

RemoteSri Lanka only
Published
Role
Marketing
Experience
Senior
Salary not disclosed
Check eligibility

Open to LK only. Set where you work from to check your eligibility.

No BS summary

Senior Meta Ads specialist for a DTC consumer brand. Must have deep hands-on Meta Ads Manager experience across Facebook/Instagram, DTC scaling experience, budget management, Meta Pixel/conversion tracking, and Excel/Google Sheets analytics. Remote role tied to Sri Lanka with split shift overlap and in-person training for the first 3.5 weeks.

Core skills

Meta Ads ManagerFacebook AdsInstagram Ads

Required skills

Meta PixelExcel/Google Sheets

What you'll do

  • Fully own the Meta Ads backend across Facebook and Instagram.
  • Build, maintain, and iterate campaign, ad set, and ad architecture.
  • Execute daily creative uploads, swaps, and testing across multiple formats.
  • Ensure cleanliness, consistency, and reliability within Ads Manager.
  • Actively manage budgets, scaling spend and reallocating based on performance signals.
  • Optimize across the full funnel within Meta, including prospecting, retargeting and retention.
  • Drive performance against core KPIs, including CPA, ROAS, CPM, CTR and CPC.
  • Make rapid, data-driven optimizations directly inside Meta Ads Manager.
  • Maintain accuracy and execution discipline in a high-volume environment.
  • Respond quickly to performance shifts, creative fatigue, and pacing needs.
  • Ensure changes are implemented within hours - not days.
  • Collaborate closely with creative and growth teams to support channel objectives.
  • Provide clear, actionable feedback on creative performance and testing outcomes.
  • Support execution requests with same-day turnaround when required.
  • Translate performance insights into execution-ready updates for stakeholders.
  • Work closely with the client’s growth and creative teams, aligning daily execution with overall acquisition priorities and revenue targets.

What they require

  • Meta Ads Expertise: Deep, hands-on experience with Meta Ads Manager across Facebook and Instagram (non-negotiable).
  • DTC Experience: Proven success scaling DTC consumer brands on Meta Ads.
  • Campaign Execution: Strong command of campaign structure, ad set architecture, and creative testing frameworks.
  • Budget Management: Experience managing and scaling ad spend efficiently.
  • Tracking Knowledge: Solid understanding of Meta Pixel and conversion event setup.
  • Analytics: High proficiency in Excel and/or Google Sheets for performance analysis.
  • Ownership Mindset: Comfort operating independently with full accountability for results.
  • Execution Focus: Detail-oriented, fast-moving, and thrives in accountability-heavy environments.
  • You are expected to work inclusively with individuals from a variety of backgrounds, ensuring that both personal and collective dignity are supported.
  • This is a remote role, where you will be expected to work a split shift with some overlap with our client’s time zone.
  • You will, however, be expected to be present for in-person training programs during your first 3.5 weeks with us.

Benefits

  • At Oceans, you’ll also receive guidance and support from our Operations Manager, who will help you succeed in the role and ensure that you’re continuously growing and developing in your career.
  • During the offer process, we’ll share more information about our benefits and compensation philosophy, considering both market trends and individual factors.
  • Here, you’re not just stepping into another role — you’re joining a team that values individuality, ambition, and growth without limits.

At Oceans Talent, we connect the world’s top talent with visionary companies building what’s next.

Talent
Salary not disclosed