Senior Field Events Manager
- Role
- Marketing
- Experience
- Senior
- Company size
- Enterprise
Open to US only. Set where you work from to check your eligibility.
No BS summary
Senior B2B field marketing events manager with 7+ years in high-growth SaaS or tech. Must have owned event strategy and execution for trade shows, executive hospitality, customer events, demand generation, and pipeline impact. US-based role with travel across North America required.
Who we are is what we do. Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly. Among the largest globally distributed companies in the world, our team of 7,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers. Why should you be part of our success story? As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. In 2024 alone, we paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries—ensuring people get paid and protected, no matter where they are. Our momentum is reflected in our achievements and customer satisfaction: CNBC Disruptor 50, Forbes Cloud 100, Deloitte Fast 500, and repeated recognition on Y Combinator's top companies list – all while maintaining a 4.83 average rating from 15,000 reviews across G2, Trustpilot, Captera, Apple and Google. Your experience at Deel will be a career accelerator. At the forefront of the global work revolution, you'll tackle complex challenges that impact millions of people's working lives. With our momentum—backed by a $17.3 billion valuation and $1 B in Annual Recurring Revenue (ARR) in just over five years—you'll drive meaningful impact while building expertise that makes you a sought-after leader in the transformation of global work. About the Role At Deel, we’re building the infrastructure that powers the future of work. As our North America business continues to scale, events play a critical role in driving pipeline, strengthening customer relationships, accelerating brand awareness, and supporting our go-to-market strategy. We’re looking for a Senior Field Events Manager to own and evolve our North America field events strategy. This is a highly strategic, hands-on role responsible for building and delivering a best-in-class portfolio of trade shows, executive experiences, hospitality programs, customer events and regional marketing activations that create measurable commercial impact. You’ll partner closely with Sales, Marketing, Customer Success, Partnerships and Executive Leadership to identify the highest-value opportunities, translate business priorities into exceptional experiences, and continuously raise the standard of how Deel shows up in the market. This role is ideal for someone who thrives in a fast-paced, high-growth environment, enjoys solving complex challenges, and combines strategic thinking with exceptional execution. What You’ll Do Strategy & Planning Own the North America Field Events strategy, aligning event investments with regional business objectives and revenue goals. Build and manage the annual field events roadmap across key North American markets. Identify new opportunities to increase Deel’s visibility, customer engagement and commercial impact through events. Develop scalable event frameworks, processes and playbooks that enable sustainable growth. Event Delivery Lead the end-to-end planning and execution of trade shows, conferences, executive hospitality, customer events, regional activations and owned marketing experiences. Create exceptional attendee journeys that reflect Deel’s brand and deliver meaningful business outcomes. Partner with Brand, Campaigns, Product Marketing and Content teams to ensure events are fully integrated into wider marketing initiatives. Manage external agencies, production partners, venues and suppliers to deliver best-in-class experiences. Commercial Impact Partner with Sales leadership to prioritise markets, accounts and strategic opportunities. Measure event success through pipeline generation, influenced revenue, customer engagement, brand awareness and ROI. Analyse event performance and continuously optimise programs using data and insights. Manage regional event budgets, forecasting and investment planning to maximise business impact. Leadership Build trusted relationships with stakeholders across Marketing, Sales, Customer Success, Partnerships and Executive Leadership. Champion operational excellence through automation, AI and scalable ways of working. Mentor junior team members and contribute to the ongoing development of the global events function. Stay ahead of industry trends and bring innovative ideas that elevate Deel’s event strategy. What You’ll Bring 7+ years of experience leading B2B field marketing events within a high-growth SaaS or technology company. Proven experience developing event strategies that drive pipeline, customer engagement and business growth. Strong understanding of enterprise sales, demand generation and integrated marketing. Experience managing large-scale trade shows, executive hospitality and customer events. Exceptional stakeholder management skills, with confidence partnering with senior leaders and cross-functional teams. Strong commercial acumen and the ability to connect event investment to measurable business outcomes. Excellent organisational and project management skills, with the ability to manage multiple priorities in a fast-paced environment. Experience leveraging AI, automation and event technology to improve efficiency and attendee experience. A proactive, ownership-driven mindset with a passion for continuous improvement. Willingness to travel across North America as required. Total Rewards Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all. Our salary range reflects gross base salary. For commercial roles with commission eligibility, this figure represents On-Target Earnings (OTE), inclusive of base salary and target commission. Salary ranges are quoted in USD as a consistent global reference. Your offer will be localized to your country's currency using a market-aligned conversion. Final pay is based on objective, job-related criteria including experience, skills, and location. We don't ask about salary history. Offers are based on the role and what you bring to it. Some things you'll enjoy Stock grant opportunities dependent on your role, employment status and location Additional perks and benefits based on your employment status and country The flexibility of remote work, including optional WeWork access At Deel, we're an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics. Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @ deel.com and other acquired company emails like @ payspace.com and @ paygroup.com. You can view the most up-to-date job listings at Deel by visiting our careers page. Deel welcomes persons with disabilities to apply to any of our open roles. We will provide application and/or interview accommodations on request throughout the recruitment, selection and assessment process for applicants with disabilities or other needs. If you require application and/or interview accommodations, please inform our Talent Acquisition Team via email ( recruiting@deel.com ) and a team member will be in touch to ensure your equal participation. As part of our hiring process, we primarily rely on interviews and role-related assessments. In limited cases, we may also consider informal background information relevant to the role, in line with our privacy and fairness obligations. This application process may utilise Automated Employment Decision Tools (AEDT) and AI systems to assist in evaluating candidates based on experience level, technical skills and qualifications. This processing is conducted in compliance with applicable Data Protection, AI Governance and Labour Laws. We ensure human oversight is maintained in all final hiring decisions. Your personal data is not used to train AI models. For more information on how we process your personal data, please see our Recruitment Privacy Policy. For NYC Residents: In accordance with NYC Local Law 144, an independent bias audit has been conducted on AEDT
What you'll do
- Own the North America field events strategy aligned with regional business objectives and revenue goals
- Build and manage the annual field events roadmap across key North American markets
- Identify opportunities to increase visibility, customer engagement, and commercial impact through events
- Develop scalable event frameworks, processes, and playbooks
- Lead end-to-end planning and execution of trade shows, conferences, executive hospitality, customer events, regional activations, and owned marketing experiences
- Create attendee journeys that reflect Deel’s brand and deliver business outcomes
- Partner with Brand, Campaigns, Product Marketing, and Content teams to integrate events into wider marketing initiatives
- Manage external agencies, production partners, venues, and suppliers
- Partner with Sales leadership to prioritize markets, accounts, and strategic opportunities
- Measure event success through pipeline generation, influenced revenue, customer engagement, brand awareness, and ROI
- Analyze event performance and optimize programs using data and insights
- Manage regional event budgets, forecasting, and investment planning
- Build stakeholder relationships across Marketing, Sales, Customer Success, Partnerships, and Executive Leadership
- Champion operational excellence through automation, AI, and scalable ways of working
- Mentor junior team members and contribute to the global events function
- Stay ahead of industry trends and bring innovative ideas to Deel’s event strategy
What they require
- 7+ years of experience leading B2B field marketing events within a high-growth SaaS or technology company
- Proven experience developing event strategies that drive pipeline, customer engagement, and business growth
- Strong understanding of enterprise sales, demand generation, and integrated marketing
- Experience managing large-scale trade shows, executive hospitality, and customer events
- Exceptional stakeholder management skills with confidence partnering with senior leaders and cross-functional teams
- Strong commercial acumen and ability to connect event investment to measurable business outcomes
- Excellent organizational and project management skills with ability to manage multiple priorities in a fast-paced environment
- Experience leveraging AI, automation, and event technology to improve efficiency and attendee experience
- Proactive, ownership-driven mindset with passion for continuous improvement
- Willingness to travel across North America as required
Benefits
- Stock grant opportunities depending on role, employment status, and location
- Additional perks and benefits based on employment status and country
- Remote work flexibility
- Optional WeWork access
- Application and interview accommodations on request
Deel is an all-in-one payroll and HR platform for global teams, combining HRIS, payroll, compliance, benefits, performance, and equipment management. It supports worker types in 150+ countries and is described as one of the largest globally distributed companies, with 7,000 team members across more than 100 countries.
What people say about this company
3.0/ 5