Senior CRM Manager
- Role
- Marketing
- Experience
- Senior
- Company size
- Enterprise
The listing doesn't say where it hires from. It may be open worldwide (82% confidence). This is an estimate, not an eligibility rule; verify before applying.Signals: company workplace model and company offices.
No BS summary
Senior CRM Manager for B2B iGaming/digital products, focused on retention, lifecycle journeys, and multi-channel CRM campaigns. Needs strong analytics, CRM platforms, campaign management tools, and stakeholder coordination.
Core skills
Required skills
Current openings at GR8_TECH
GR8 Tech is a global product company that provides innovative, scalable platforms and business solutions for the iGaming industry.
We have а great experience: GR8 Tech platform successfully handles millions of active players and offers best practices to develop and grow in the gambling industry. We are here to provide great gaming tech to satisfy even greater ambition!
We develop complete tech coverage for gambling businesses worldwide, including iGaming platform solutions, consulting, integration, and long-lasting operation services.
We are driven by our ambition to make a great product with great people! Together we move the world of iGaming forward — join!
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What you'll do
- Own the execution of CRM initiatives that improve customer retention, engagement, and loyalty.
- Develop customer lifecycle journeys for different audiences and behavioral segments.
- Identify new retention opportunities using customer insights and business data.
- Continuously evolve CRM strategies based on performance, market trends, and customer behavior.
- Build, launch, and manage multi-channel CRM campaigns across email, push, in-app, SMS, and other communication channels.
- Design personalized customer experiences using segmentation and behavioral triggers.
- Run A/B tests to validate hypotheses and improve campaign effectiveness.
- Optimize campaign performance through continuous experimentation and iteration.
- Analyze campaign performance and customer behavior to identify growth opportunities.
- Translate complex data into actionable recommendations.
- Apply predictive analytics to anticipate customer needs and reduce churn.
- Define, monitor, and improve key CRM performance metrics.
- Partner with Product, Marketing, Analytics, and Customer Support teams to deliver impactful CRM initiatives.
- Align campaign priorities with business objectives and product launches.
- Coordinate campaign delivery across multiple stakeholders while ensuring quality and timely execution.
- Share insights and recommendations that influence customer engagement strategy.
What they require
- Previous experience as a CRM Manager or in a similar CRM role.
- Strong understanding of CRM, customer lifecycle management, and retention strategies.
- Experience planning and executing multi-channel CRM campaigns.
- Strong analytical mindset with the ability to turn data into business decisions.
- Hands-on experience with CRM platforms and campaign management tools.
- Excellent stakeholder management and cross-functional collaboration skills.
- Strong organizational skills with the ability to manage multiple initiatives simultaneously.
- Preferred: Experience working in high-growth digital products or tech companies.
- Preferred: Knowledge of experimentation methodologies and statistical analysis.
Benefits
- Benefits Cafeteria — annual budget you allocate to: Sports • Medical • Mental health • Home office • Languages.
- Paid maternity/paternity leave + monthly childcare allowance.
- 20+ vacation days, unlimited sick leave, emergency time off.
- Remote-first + tech support + coworking compensation.
- Team events (online/offline/offsite).
- Learning culture with internal courses + growth programs.
- Open feedback, room to experiment, and a team that’s got your back.
GR8 _TECH builds B2B iGaming platforms for operators who play to lead. We deliver full-cycle, high-impact tech designed to scale — from seamless integrations and expert consulting to long-term operational support.
What people say about this company
4.0/ 5