JustMarkets Tech
Regional Marketing Manager – Malay Speaker
RemoteMalaysia only
- Role
- Marketing
- Experience
- Senior
- Employment
- Full-time
Salary not disclosed
Check eligibility
Open to MY only. Set where you work from to check your eligibility.
No BS summary
Regional Marketing Manager untuk Malaysia dengan pengalaman 4+ tahun (2+ tahun memimpin tim). Menguasai strategi pemasaran 360, KOL, dan manajemen anggaran regional $50k+. Wajib fasih Bahasa Melayu (native) dan Inggris bisnis. Pengalaman di fintech/crypto/retail trading.
Core skills
KOL/Influence marketingRegional MarketingMalay Market Strategy
Required skills
Marketing 360Brand buildingPRCommunity growthPerformance marketingSMMGoogle Analytics 4/Tableau/PowerBIJira/Asana/Confluence
Optional skills
Sourcing, auditing, and closing complex deals with Malaysian influencers, financial bloggers, media contacts and local partnersHands-on proficiency with mobile attribution platforms – AppsFlyer or AdjustKnowledge of financial advertising compliance in MalaysiaFamiliarity with AI and automation tools to support content and campaign production
Required languages
Malay nativeEnglish fluent
Responsibilities
- Lead the regional market growth by adapting the global marketing strategy to local market specifics and trends, informed by continuous monitoring of the competitive landscape, and cultural shifts
- Directly manage, mentor, and synchronize a local team (KOL, SMM/Community, PR/Events, Сontent specialists), setting the direction, removing blockers, and creating an efficient environment
- Develop quarterly marketing plans for locally relevant strategies for Malaysia and its client community
- Manage the regional marketing budget, allocating spend across channels based on performance data, and continuously looking for ways to improve efficiency and results
- Use analytics platforms to monitor campaign performance, understand user behaviour, and guide your team’s priorities
- Serve as the key connection point between your local team and Global HQ – sharing market insights and coordinating on global campaigns
Requirements
- 4+ years of marketing experience, with at least 2 years in a leadership role overseeing a team of 3 or more specialists (e.g., KOL, Content, PR, or SMM/Community) in fintech, crypto, retail trading, or a comparable fast-moving industry
- Expertise in organic and partnership-driven acquisition in Malaysia
- Strong understanding of marketing 360, including brand building, KOL/Influence marketing, PR, community growth, performance marketing, and SMM
- Proven experience directly allocating and optimizing monthly regional marketing budgets ranging from $50,000, skilled at driving down CPA and maximizing ROI
- Solid hands-on experience with any of the following analytics tools: Google Analytics 4, Tableau, PowerBI with the ability to interpret cohort data, traffic quality, and LTV trends
- Experience with project management tools (Jira, Asana, or Confluence) to keep teams aligned and campaigns on track
- Native Malay and fluent in business English for daily communication with the cross-regional teams
Will be a plus
- Strong background in sourcing, auditing, and closing complex deals with Malaysian influencers, financial bloggers, media contacts and local partners
- Hands-on proficiency with mobile attribution platforms – AppsFlyer or Adjust, including conversion tracking, traffic quality analysis, and fraud detection
- Knowledge of financial advertising compliance in Malaysia
- Familiarity with AI and automation tools to support content and campaign production
We offer
- Experience a dynamic and engaging work environment
- 16 paid vacation days per year
- 14 paid sick leave days per year
- 11 days Public holidays
- Medical insurance
- Dental expenses reimbursement
- Parking and commuting reimbursement
- Professional education budget
- Language learning budget
- Wellness budget (gym membership, sports gear and related expenses)
Apply for Regional Marketing Manager – Malay Speaker
What you'll do
- Lead the regional market growth by adapting the global marketing strategy to local market specifics and trends
- Directly manage, mentor, and synchronize a local team (KOL, SMM/Community, PR/Events, Content specialists)
- Develop quarterly marketing plans for locally relevant strategies for Malaysia and its client community
- Manage the regional marketing budget, allocating spend across channels based on performance data
- Use analytics platforms to monitor campaign performance, understand user behaviour, and guide your team's priorities
- Serve as the key connection point between your local team and Global HQ
What they require
- 4+ years of marketing experience, with at least 2 years in a leadership role overseeing a team of 3 or more specialists
- Expertise in organic and partnership-driven acquisition in Malaysia
- Proven experience directly allocating and optimizing monthly regional marketing budgets ranging from $50,000
- Native Malay and fluent in business English for daily communication with the cross-regional teams
Benefits
- 16 paid vacation days per year
- 14 paid sick leave days per year
- 11 days Public holidays
- Medical insurance
- Dental expenses reimbursement
- Parking and commuting reimbursement
- Professional education budget
- Language learning budget
- Wellness budget (gym membership, sports gear and related expenses)
building a high-performance trading platform
Fintech
Salary not disclosed