PR & Marketing Lead
- Role
- Marketing
- Experience
- Lead
- Employment
- Contract
- Company size
- Startup
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The listing prefers candidates in United States.
No BS summary
Contract PR and marketing lead for a 1–3 month engagement at a stealth AI health startup. Needs a self-directed operator who can turn a technical company from invisible to credible through positioning, founder visibility, social cadence, and press materials. AI or health-tech fluency strongly preferred; Bay Area preferred.
The Opportunity EQL Tech is partnering with a stealth, early-stage physical AI health startup (Palo Alto, team of roughly four) to bring on a Contract PR & Marketing Lead for a 1-3 month engagement. The company turns real-world sensor data, including wearables, ECG, and video, into clinical-grade health insight. Its founders have shipped FDA-cleared AI together before, paying enterprise customers are already live across two verticals, a major commercial partnership is in advanced discussions, and a seed round is set to close in Q3/Q4 2026. The technology is well ahead of the story. The website undersells it, the founders aren't yet visible online, and there is nothing press-ready for the announcements about to land. Closing that gap is the job. The Role You'll be this company's entire marketing and communications function for the length of the engagement: direct access to all three founders, near-total creative latitude, and no infrastructure or committee to navigate. Narrative: Reposition the website messaging so it says what the company does and why it matters. Founder visibility: Build the founders' LinkedIn presence into a credible, consistent channel. Presence: Establish the social cadence and voice for the company. Launch readiness: Prepare press and partner-facing materials so they're ready to go the moment the seed round and partnership news land. Legacy: Leave behind a playbook the team can run once the engagement ends. Requirements Seniority isn't measured in years here. What matters is a track record of taking a technical company from invisible to credible, and being able to show the work. Independent operator: Fractional CMO, ex-agency strategist, or startup marketing lead comfortable working without a brief. Proven transformation: A track record of taking a technical company from invisible to credible, with before/after work to point to. Exceptional writing: Able to translate clinical AI substance into language that buyers, journalists, and investors trust, without dumbing it down. Domain fluency: AI or health-tech fluency strongly preferred; genuine interest in the space essential. Self-directed execution: Comfortable shipping without a brief, given direct founder access and full creative latitude. Nice to have: prior fractional CMO or agency leadership experience; portfolio work in regulated or clinical spaces; existing relationships with health-tech or AI press. Bay Area preferred. Benefits Direct access: Work directly with all three founders, no committee or layers to navigate. Creative latitude: Near-total ownership of narrative and channel strategy. Portfolio-grade timing: Join at the exact inflection point, pre-seed-announcement and pre-partnership-news, where positioning work is visibly causal. Extension potential: Realistic scope to continue the engagement as the company scales past its raise. Remote - Marketing & Communications - Contract
What you'll do
- Be the company's entire marketing and communications function for the length of the engagement.
- Direct access to all three founders, near-total creative latitude, and no infrastructure or committee to navigate.
- Reposition the website messaging so it says what the company does and why it matters.
- Build the founders' LinkedIn presence into a credible, consistent channel.
- Establish the social cadence and voice for the company.
- Prepare press and partner-facing materials so they're ready to go the moment the seed round and partnership news land.
- Leave behind a playbook the team can run once the engagement ends.
What they require
- Track record of taking a technical company from invisible to credible, and being able to show the work.
- Independent operator: Fractional CMO, ex-agency strategist, or startup marketing lead comfortable working without a brief.
- Proven transformation: A track record of taking a technical company from invisible to credible, with before/after work to point to.
- Exceptional writing: Able to translate clinical AI substance into language that buyers, journalists, and investors trust, without dumbing it down.
- Domain fluency: AI or health-tech fluency strongly preferred; genuine interest in the space essential.
- Self-directed execution: Comfortable shipping without a brief, given direct founder access and full creative latitude.
- Preferred: prior fractional CMO or agency leadership experience.
- Preferred: portfolio work in regulated or clinical spaces.
- Preferred: existing relationships with health-tech or AI press.
- Bay Area preferred.
Benefits
- Direct access: Work directly with all three founders, no committee or layers to navigate.
- Creative latitude: Near-total ownership of narrative and channel strategy.
- Portfolio-grade timing: Join at the exact inflection point, pre-seed-announcement and pre-partnership-news, where positioning work is visibly causal.
- Extension potential: Realistic scope to continue the engagement as the company scales past its raise.
Early-stage physical AI health startup in Palo Alto turning real-world sensor data, including wearables, ECG, and video, into clinical-grade health insight. Founders have shipped FDA-cleared AI before, paying enterprise customers are live across two verticals, a major commercial partnership is in advanced discussions, and a seed round is set to close in Q3/Q4 2026.