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AMBOSS

Marketing Specialist - LATAM

RemoteCosta Rica only
Published
Role
Marketing
Experience
Senior
Employment
Full-time
Company size
Mid-size
Salary not disclosed
Check eligibility

Open to CR only. Set where you work from to check your eligibility.

No BS summary

Experienced marketer needed to drive growth in Latin America. Requires 3+ years of digital marketing experience in SaaS or B2C in LATAM, strong understanding of multichannel marketing, and experience developing localized marketing strategies. Must be analytical, operational, and have excellent communication skills in Spanish and English.

Core skills

LATAM marketing strategieslocalized messagingmultichannel campaigns

Required skills

digital marketingCRMPaid SocialSEMSEOSocial MediaMetaWhatsApp

Required languages

SpanishEnglish

Optional languages

Portuguese

What you'll do

  • Develop a strong understanding of LATAM markets, including local exam systems, education structures, and differences between students and physicians
  • Adapt global messaging to local cultural and linguistic contexts, ensuring the messaging is relevant for regional needs and behaviors
  • Plan and execute multichannel campaigns across CRM, Paid Social, SEM, SEO, and organic social, leveraging relevant channels (e.g., Meta, WhatsApp) in the region
  • Monitor and optimize campaigns, using data to drive continuous improvement across acquisition, activation, and retention funnels
  • Own end-to-end project management and collaborate cross-functionally with global teams, ensuring alignment and building scalable best practices across LATAM

What they require

  • 3+ years of experience in digital marketing from SaaS or B2C in Latin America
  • Strong understanding of multichannel marketing (CRM, Paid Social, SEM, SEO, Social Media), including region-specific channel dynamics (e.g., Meta, WhatsApp)
  • Experience developing and implementing marketing strategies, including positioning, value propositions, and localized messaging
  • Analytical mindset with the ability to work with limited data to design and execute impactful marketing initiatives
  • Comfortable in being strategic and operational and driven to get things done in a fast-paced environment.
  • Highly reliable business partner, always on the hunt for solutions and improvements.
  • Excellent communication skills and can communicate clearly with various stakeholders and to drive alignment.
  • Excellent communication skills in Spanish and English; Portuguese is a strong plus

Benefits

  • Learning & Development (Internal & external trainings, workshops & hackathons, AI cross-talks & seminars, Blinkist access, and more..)
  • Work From Somewhere Sunny (Access to our offices in Cagliari and Cape Town, visit the HQs, Berlin in summer)

Publishing platform for medical expertise

🇩🇪 GermanyHealthcareMid-sizeamboss.com/de
Salary not disclosed