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Commure

Growth Lead

RemoteUnited States only
Published
Role
Marketing
Experience
Senior
Employment
Full-time
Company size
Mid-size
$180k–$230k/yr
Check eligibility

Open to US only. Set where you work from to check your eligibility.

No BS summary

Senior Growth leader needed to build and operate the growth engine from scratch. You will be hands-on in designing systems, wiring the stack, running experiments, and shipping assets. Must have demonstrated ownership of an MQL or pipeline number and deep experience with ad engines. Healthtech B2B SaaS experience is a plus.

Core skills

demand generationgrowth marketingperformance marketing

Required skills

paid searchpaid socialprogrammatic advertisingvideo advertisingaudience segmentationbidding strategiesbudget allocationconversion rate optimizationSEOcontent marketingweb analyticsSalesforceHubSpotGA4Webflow

Optional skills

ABMproduct-led growthsales-led growthincrementality testingadvanced attributionperformance creative systems

What you'll do

  • Own the design, build, and continuous optimization of our ad engine across paid search, paid social, programmatic, and video — with a focus on efficiency, scale, and measurable pipeline contribution.
  • Architect audience segmentation, bidding strategies, creative rotation logic, and budget allocation frameworks to maximize return on ad spend.
  • Treat the ad engine as a product, iterating on targeting logic, landing page pairings, offer variants, and conversion pathways to compound performance over time.
  • Own hands‑on execution — you're in the platforms, not just reviewing reports.
  • Own the MQL number. You are directly accountable for generating net new marketing qualified leads that convert into pipeline and revenue.
  • Build and operate the demand generation engine that fills the top of funnel — from first touch to sales-ready hand‑off — with clear SLAs, routing logic, and feedback loops.
  • Define and enforce MQL quality standards in partnership with Sales and RevOps, continuously tightening the criteria as signal improves.
  • Report on MQL volume, velocity, cost-per-MQL, and downstream conversion rates; use those inputs to direct investment across channels and programs.
  • Take the marketing foundations already in place — brand narrative, positioning, early channel presence, initial playbooks — and build the operational engine that scales them.
  • Translate strategy into a repeatable growth system: standardized processes, campaign architecture, channel playbooks, and asset libraries that multiply output without multiplying headcount.
  • Identify what's working at small scale and build the infrastructure — tooling, measurement, creative, ops — to run it at 10x without losing fidelity or efficiency.
  • Close the gaps between brand and demand: ensure every scaled program reinforces positioning while driving measurable business outcomes.
  • Design and own the full‑funnel growth architecture: paid (search, social, programmatic, video), organic (SEO, content, web), ABM, partnerships, and referral.
  • Build the experimentation infrastructure — test frameworks, audience segmentation, offer variants, landing page scaffolding — and run rapid learning cycles.
  • Engineer the demand‑to‑pipeline path: ICP definitions, routing logic, handoff SLAs, and Sales feedback loops.
  • Identify new channels and build the playbook before you scale spend.
  • Instrument the growth funnel end‑to‑end across Salesforce, HubSpot, GA4, Webflow/CMS, and attribution/BI tooling.
  • Partner with RevOps and Analytics to establish taxonomy, data hygiene standards, experimentation frameworks, and attribution models that hold up under scrutiny.
  • Build dashboards and reporting infrastructure that make the "what's working" question answerable in real time — and translate results into insights, next actions, and investment guidance for Marketing and GTM leaders.
  • Serve as the DRI for growth: set strategy, run the operating cadence, and align Sales, RevOps, Product, and Brand around clear priorities and decision criteria.
  • Build influence without line authority — turn cross‑functional stakeholders into an integrated growth squad.
  • Maintain a transparent roadmap and experiment backlog; communicate trade‑offs and learnings frequently.

What they require

  • Senior, hands‑on experience building integrated growth programs in B2B SaaS; healthtech experience a plus.
  • Demonstrated ownership of an MQL or pipeline number — you've been accountable for net new business outcomes, not just activity metrics.
  • Deep hands‑on experience building and optimizing ad engines across paid search, social, and programmatic; you know the platforms as well as the strategy.
  • Proven ability to take an early-stage marketing foundation and scale it into a high-output, repeatable growth system.
  • You're equally comfortable instrumenting a funnel as writing a high‑conversion brief — you've shipped real things in both modes.
  • Strong systems instinct: you design processes, taxonomies, and operating cadences that other people can actually use.
  • You influence without authority, move fast with incomplete information, and maintain high standards while doing it.
  • A bias toward building: when something doesn't exist, you make it.

Benefits

  • Offers Equity

Commure is building an AI Operating System for healthcare, spanning Ambient AI and Dictation, intelligent agents, and autonomous RCM. Its platform is used by 500,000+ clinicians across 500+ healthcare organizations, handles $25B+ in annual claims, and supports over 200 million patient interactions.

🇺🇸 United StatesHealthcareEnterprise
$180k–$230k/yr