Digital Growth Specialist - Semi Flexible CT
- Role
- Marketing
- Employment
- Full-time
Open to PH only. Set where you work from to check your eligibility.
No BS summary
Digital growth specialist in the Philippines for remote full-time work overlapping US Central Time. Needs hands-on SEO, Shopify site management, email/SMS marketing, digital PR, analytics, and dashboard experience.
Core skills
Required skills
Optional skills
Position Type: Full-time
Location: Philippines (Remote)
Schedule: Monday-Friday, with overlapping hours with US CT
About the Company
Our client is a US-based gaming furniture brand that designs ergonomic chairs and workstations for competitive gamers, casual players, students, and esports programs. Combining more than 75 years of ergonomic seating expertise with a deep understanding of gaming culture, the company creates comfortable, durable, and performance-driven products at accessible price points.
About the Role
Our client is is seeking a highly motivated Digital Growth Specialist to own and accelerate our digital brand presence. This role is responsible for increasing the brands’ visibility across traditional search engines and emerging AI-powered discovery platforms while improving the performance of our Shopify website and growing our direct-to-consumer business.
This is not a traditional digital marketing position.
We are looking for someone who enjoys building systems, solving problems, leveraging AI to work efficiently, and taking ownership of measurable business outcomes. The ideal candidate is naturally curious, self-directed, and thrives in an environment where they can identify opportunities and execute independently.
Responsibilities
Organic Growth & SEO
- Develop and execute the company’'s organic growth strategy.
- Improve rankings for high-value gaming furniture keywords.
- Perform keyword research and competitive analysis.
- Conduct technical SEO audits and coordinate improvements.
- Monitor search trends and identify new content opportunities.
- Improve website architecture, metadata, internal linking, and schema markup.
AI Search & Answer Engine Optimization (AEO)
- Develop strategies to increase the company’s visibility within ChatGPT, Google AI Overviews, Gemini, Claude, Perplexity, and future AI search platforms.
- Optimize content for AI-generated search results.
- Create structured, authoritative content that AI systems reference and recommend.
- Monitor emerging AI search trends and recommend new initiatives.
- Partner with internal teams to ensure product information is AI-friendly, accurate, and comprehensive.
Shopify Website Ownership
- Own day-to-day optimization of the company’s Shopify website.
- Launch new products, landing pages, and promotional content.
- Improve user experience and conversion paths.
- Conduct A/B testing to improve conversion rates.
- Optimize website speed, Core Web Vitals, and overall site health.
- Partner with the company’s third-party developer to scope and prioritize technical/implementation changes.
Email & SMS Marketing
- Manage email (and SMS) campaigns and automated customer journeys via Shopify Email.
- Grow subscriber lists using ethical acquisition strategies.
- Improve email engagement, conversion, and revenue.
- Develop lifecycle campaigns for new customers, repeat customers, and abandoned carts.
Digital PR & Authority Building
- Develop and own backlink acquisition strategies, working direct with publishers where possible (blended agency approach as needed).
- Build relationships with publishers, gaming websites, review sites, and industry partners.
- Identify opportunities for earned media coverage.
- Increase n of the company’s authority and domain strength.
Analytics & Growth
- Monitor website performance using analytics tools.
- Build dashboards that communicate business impact.
- Identify growth opportunities through data analysis.
- Recommend experiments and continuously optimize results.
- Own organic website traffic as the primary growth KPI.
Requirements
- Proven experience developing and executing organic growth and SEO strategies
- Experience conducting technical SEO audits and coordinating website improvements
- Hands-on experience with Shopify website ownership or day-to-day site management
- Experience developing and managing email and/or SMS marketing campaigns.
- Experience with digital PR and authority building
- Experience in email marketing campaign development
- Experience with web analytics tools and building performance dashboards.
Nice to have:
- Direct experience with AEO, AI search optimization, or generative search platforms.
- Experience in gaming, furniture, or consumer eCommerce
- Experience with publisher or media outreach
What We Offer
- 100% Remote Work – Work from anywhere in the Philippines.
- Career Growth Opportunities – Gain hands-on experience, and continuous learning.
- Collaborative & Innovative Team – Work alongside skilled professionals who value excellence.
Application Process
We understand that searching for a new job can be challenging, and we’re here to support you every step of the way. Our goal is to make the process as transparent and respectful as possible.
The interview process includes a Recruiter Interview, Client Interview, and Assessment. As part of the process, candidates complete a hands-on task during the technical interview. Throughout each stage, we keep you informed and provide feedback as quickly as possible, ensuring you feel valued and supported throughout your journey with us.
What you'll do
- Develop and execute the company's organic growth strategy.
- Improve rankings for high-value gaming furniture keywords.
- Perform keyword research and competitive analysis.
- Conduct technical SEO audits and coordinate improvements.
- Monitor search trends and identify new content opportunities.
- Improve website architecture, metadata, internal linking, and schema markup.
- Develop strategies to increase the company's visibility within ChatGPT, Google AI Overviews, Gemini, Claude, Perplexity, and future AI search platforms.
- Optimize content for AI-generated search results.
- Create structured, authoritative content that AI systems reference and recommend.
- Monitor emerging AI search trends and recommend new initiatives.
- Partner with internal teams to ensure product information is AI-friendly, accurate, and comprehensive.
- Own day-to-day optimization of the company's Shopify website.
- Launch new products, landing pages, and promotional content.
- Improve user experience and conversion paths.
- Conduct A/B testing to improve conversion rates.
- Optimize website speed, Core Web Vitals, and overall site health.
- Partner with the company's third-party developer to scope and prioritize technical/implementation changes.
- Manage email and SMS campaigns and automated customer journeys via Shopify Email.
- Grow subscriber lists using ethical acquisition strategies.
- Improve email engagement, conversion, and revenue.
- Develop lifecycle campaigns for new customers, repeat customers, and abandoned carts.
- Develop and own backlink acquisition strategies, working direct with publishers where possible, with a blended agency approach as needed.
- Build relationships with publishers, gaming websites, review sites, and industry partners.
- Identify opportunities for earned media coverage.
- Increase the company's authority and domain strength.
- Monitor website performance using analytics tools.
- Build dashboards that communicate business impact.
- Identify growth opportunities through data analysis.
- Recommend experiments and continuously optimize results.
- Own organic website traffic as the primary growth KPI.
What they require
- Proven experience developing and executing organic growth and SEO strategies.
- Experience conducting technical SEO audits and coordinating website improvements.
- Hands-on experience with Shopify website ownership or day-to-day site management.
- Experience developing and managing email and/or SMS marketing campaigns.
- Experience with digital PR and authority building.
- Experience in email marketing campaign development.
- Experience with web analytics tools and building performance dashboards.
- Enjoys building systems, solving problems, leveraging AI to work efficiently, and taking ownership of measurable business outcomes.
- Naturally curious, self-directed, and thrives in an environment where they can identify opportunities and execute independently.
- Schedule: Monday-Friday, with overlapping hours with US CT.
- Preferred: Direct experience with AEO, AI search optimization, or generative search platforms.
- Preferred: Experience in gaming, furniture, or consumer eCommerce.
- Preferred: Experience with publisher or media outreach.
Benefits
- 100% Remote Work – Work from anywhere in the Philippines.
- Career Growth Opportunities – Gain hands-on experience, and continuous learning.
- Collaborative & Innovative Team – Work alongside skilled professionals who value excellence.
- Transparent and respectful application process.
- Candidates are kept informed and receive feedback as quickly as possible throughout the interview process.
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What people say about this company
4.7/ 5