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Pavago

Copywriter – Conversion-Focused Marketing

RemotePakistan only
Published
Role
Content
Experience
Mid
Employment
Full-time
$1.3k–$1.6k/mo
Check eligibility

Open to PK only. Set where you work from to check your eligibility.

No BS summary

Conversion-focused copywriter with 3+ years in copywriting, direct-response, or conversion marketing. Must have a strong portfolio across landing pages, emails, ads, or funnels, excellent written English, and remote project-management comfort. Experience across B2B/B2C and metrics like CTR, CVR, open rates, and conversions is required.

Optional skills

HubSpotKlaviyoMailchimpGoHighLevelSEOA/B testingCROAI-assisted copywriting workflows

Required languages

English Excellent written

What you'll do

  • Write high-converting landing pages, sales pages, and lead-generation funnels
  • Develop messaging across TOFU, MOFU, and BOFU stages
  • Improve headlines, offers, CTAs, and conversion flows
  • Collaborate with designers to align copy and visual execution
  • Write cold emails, nurture sequences, newsletters, and promotional campaigns
  • Create lifecycle messaging for acquisition, retention, and re-engagement
  • Optimize subject lines, hooks, CTAs, and email flows
  • Adapt messaging for different audiences and segments
  • Write conversion-focused copy for Meta, Google, LinkedIn, and other paid channels
  • Develop hooks, angles, headlines, and messaging variations
  • Support ongoing creative and campaign testing
  • Iterate copy based on performance data
  • Conduct audience and competitor research
  • Support SEO-aware website and landing page copy
  • Analyze engagement and conversion performance
  • Participate in A/B testing and CRO across headlines, CTAs, offers, and messaging

What they require

  • 3+ years of copywriting, direct-response, or conversion marketing experience
  • Strong portfolio featuring landing pages, emails, ads, or funnel copy
  • Experience writing for B2B and/or B2C audiences
  • Strong understanding of direct-response and conversion copywriting
  • Excellent written English
  • Ability to adapt voice and messaging across industries
  • Understanding of metrics such as CTR, CVR, open rates, and conversions
  • Comfortable managing multiple projects in a remote environment
  • Preferred: Paid advertising campaign experience
  • Preferred: SEO and search-intent knowledge
  • Preferred: E-commerce/DTC, SaaS, healthcare, fitness, restaurant, or local-services experience
  • Preferred: UGC or VSL scriptwriting
  • Resume
  • Portfolio or writing samples
  • Examples of landing pages, emails, ads, or campaigns
  • Measurable results where available — such as CTR, CVR, open rates, leads, or conversions

Pavago is hiring for one of its clients seeking an Accounting & Finance Coordinator to support finance and operations teams.

🇺🇸 United StatesRecruitingStartup
$1.3k–$1.6k/mo