Associate Director, Marketing East Region
- Role
- Marketing
- Experience
- Lead
- Employment
- Full-time
Open to CZ only. Set where you work from to check your eligibility.
No BS summary
Marketing leader with 8-10+ years in pharma, specifically Rx product marketing on a regional/multi-country scope. Must have proven team leadership experience and a strong track record in product launches and brand management. Ophthalmology experience is preferred, and experience in Central/Eastern Europe markets is desired. Fluent in English and local language.
Core skills
Required skills
Optional skills
Required languages
Associate Director, Marketing East Region Prague, Prague, Czechia Santen is a specialized company with a proud 130-year heritage focused exclusively on eye health. As a Japan-originated, global company with our footprint in over 60 countries and regions, our mission is to provide essential and significant value to patients and society through our products and services created from our expertise in ophthalmology and from the patient’s perspective.
What you will do Strategic & Operational Marketing Develop and implement regional marketing strategies and brand plans aligned with global/EMEA direction. Lead the development and execution of product strategies, including lifecycle management and new product launches. Ensure effective localization and execution of promotional campaigns across markets. Drive market analysis, insights generation, and performance tracking to optimize business decisions. Oversee preparation of reports, forecasts, and marketing analytics. Stakeholder & External Engagement Build and maintain strong relationships with Key Opinion Leaders (KOLs) and external stakeholders. Represent Santen at industry events, symposia, and conferences. Ensure high-quality scientific and promotional engagement with healthcare professionals. Leadership & People Management Lead, coach and develop a regional marketing team Ensure clarity of roles, objectives, and performance expectations across the team. Drive talent development, succession planning, and capability building. Conduct regular coaching, feedback, and performance management activities. Foster a collaborative, accountable, and high-performance culture across markets. Cross-functional & Regional Coordination Collaborate closely with Sales, Medical, Market Access, and other functions to ensure integrated execution. Ensure alignment across countries within the East Region and sharing of best practices. Drive consistency in branding, messaging, and compliance standards. Compliance & Governance Ensure all marketing activities comply with internal policies, local regulations, and industry codes. Ensure timely reporting of safety information in line with pharmacovigilance requirements.
What you will bring to the role 8–10+ years of experience in pharmaceutical marketing, including Rx (prescription) product marketing on a regional or multi-country scope. Proven leadership experience managing and developing teams. Strong track record in product launches and brand management. Experience in ophthalmology (preferred). Experience working in Central/Eastern Europe markets (desired) Fluent in English and local language Strong strategic marketing and brand management expertise. Ready to make a difference? Apply today and help us shape the future of eye health.
What we offer: Competitive Salary: A market‑aligned base salary starting from Kč 1979315 – Kč 2721558 depending on experience and location. Grow your career at Santen A career at Santen is an opportunity to make a difference. We aspire to contribute to the realization of “Happiness with Vision” by providing eye health products and services to patients, consumers, and medical professionals around the world. Guided by our CORE PRINCIPLE, “Tenki ni sanyo suru”, Santen is engaged in the global research & development, manufacturing, and sales and marketing of pharmaceutical products in ophthalmology. We have team members around the world using their diverse talents to unlock new modalities and drive innovations for patient outcomes, education and treatment. At Santen, we believe in empowering all our team members with flexible ways of working and a highly inclusive work environment. The Santen Group is an Equal Opportunity Employer. We are committed to building diverse teams and ensuring a safe and inclusive physical and virtual workplace for every one of our team members. All employment decisions are based on business needs, role requirements and individual qualifications regardless of race, color, ethnicity, national origin/ancestry, religion, sexual orientation, gender, gender identity/ expression, age, disability, medical condition, marital status, veteran status, or any other characteristic protected by law. If you require any kind of accommodation during our recruitment process, please let the recruiter from our team know. Posted: 2026-08-11T14:30:17.645Z
What you'll do
- Develop and implement regional marketing strategies and brand plans aligned with global/EMEA direction.
- Lead the development and execution of product strategies, including lifecycle management and new product launches.
- Ensure effective localization and execution of promotional campaigns across markets.
- Drive market analysis, insights generation, and performance tracking to optimize business decisions.
- Oversee preparation of reports, forecasts, and marketing analytics.
- Build and maintain strong relationships with Key Opinion Leaders (KOLs) and external stakeholders.
- Represent Santen at industry events, symposia, and conferences.
- Ensure high-quality scientific and promotional engagement with healthcare professionals.
- Lead, coach and develop a regional marketing team
- Ensure clarity of roles, objectives, and performance expectations across the team.
- Drive talent development, succession planning, and capability building.
- Conduct regular coaching, feedback, and performance management activities.
- Foster a collaborative, accountable, and high-performance culture across markets.
- Collaborate closely with Sales, Medical, Market Access, and other functions to ensure integrated execution.
- Ensure alignment across countries within the East Region and sharing of best practices.
- Drive consistency in branding, messaging, and compliance standards.
- Ensure all marketing activities comply with internal policies, local regulations, and industry codes.
- Ensure timely reporting of safety information in line with pharmacovigilance requirements.
What they require
- 8–10+ years of experience in pharmaceutical marketing, including Rx (prescription) product marketing on a regional or multi-country scope.
- Proven leadership experience managing and developing teams.
- Strong track record in product launches and brand management.
- Experience in ophthalmology (preferred).
- Experience working in Central/Eastern Europe markets (desired)
- Fluent in English and local language
- Strong strategic marketing and brand management expertise.
Benefits
- Competitive Salary: A market‑aligned base salary starting from Kč 1979315 – Kč 2721558 depending on experience and location.
- Grow your career at Santen
- A career at Santen is an opportunity to make a difference.
- We aspire to contribute to the realization of “Happiness with Vision” by providing eye health products and services to patients, consumers, and medical professionals around the world.
- Guided by our CORE PRINCIPLE, “Tenki ni sanyo suru”, Santen is engaged in the global research & development, manufacturing, and sales and marketing of pharmaceutical products in ophthalmology.
- We have team members around the world using their diverse talents to unlock new modalities and drive innovations for patient outcomes, education and treatment.
- At Santen, we believe in empowering all our team members with flexible ways of working and a highly inclusive work environment.
- The Santen Group is an Equal Opportunity Employer.
- We are committed to building diverse teams and ensuring a safe and inclusive physical and virtual workplace for every one of our team members.
- All employment decisions are based on business needs, role requirements and individual qualifications regardless of race, color, ethnicity, national origin/ancestry, religion, sexual orientation, gender, gender identity/ expression, age, disability, medical condition, marital status, veteran status, or any other characteristic protected by law.
- If you require any kind of accommodation during our recruitment process, please let the recruiter from our team know.
Santen is a specialized company with a proud 130-year heritage focused exclusively on eye health. As a Japan-originated, global company with our footprint in over 60 countries and regions, our mission is to provide essential and significant value to patients and society through our products and services created from our expertise in ophthalmology and from the patient’s perspective.