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GR8 _TECH

Senior CRM Manager

УдалённоНе указано. Оценка: весь мир · уверенность 82 %В архиве
Опубликовано
Роль
Маркетинг
Опыт
Синьор
Размер компании
Крупная
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Коротко по делу

Senior CRM Manager for B2B iGaming/digital products, focused on retention, lifecycle journeys, and multi-channel CRM campaigns. Needs strong analytics, CRM platforms, campaign management tools, and stakeholder coordination.

Ключевые навыки

CRM platforms

Обязательные навыки

Campaign management tools

Чем предстоит заниматься

  • Own the execution of CRM initiatives that improve customer retention, engagement, and loyalty.
  • Develop customer lifecycle journeys for different audiences and behavioral segments.
  • Identify new retention opportunities using customer insights and business data.
  • Continuously evolve CRM strategies based on performance, market trends, and customer behavior.
  • Build, launch, and manage multi-channel CRM campaigns across email, push, in-app, SMS, and other communication channels.
  • Design personalized customer experiences using segmentation and behavioral triggers.
  • Run A/B tests to validate hypotheses and improve campaign effectiveness.
  • Optimize campaign performance through continuous experimentation and iteration.
  • Analyze campaign performance and customer behavior to identify growth opportunities.
  • Translate complex data into actionable recommendations.
  • Apply predictive analytics to anticipate customer needs and reduce churn.
  • Define, monitor, and improve key CRM performance metrics.
  • Partner with Product, Marketing, Analytics, and Customer Support teams to deliver impactful CRM initiatives.
  • Align campaign priorities with business objectives and product launches.
  • Coordinate campaign delivery across multiple stakeholders while ensuring quality and timely execution.
  • Share insights and recommendations that influence customer engagement strategy.

Что требуется

  • Previous experience as a CRM Manager or in a similar CRM role.
  • Strong understanding of CRM, customer lifecycle management, and retention strategies.
  • Experience planning and executing multi-channel CRM campaigns.
  • Strong analytical mindset with the ability to turn data into business decisions.
  • Hands-on experience with CRM platforms and campaign management tools.
  • Excellent stakeholder management and cross-functional collaboration skills.
  • Strong organizational skills with the ability to manage multiple initiatives simultaneously.
  • Preferred: Experience working in high-growth digital products or tech companies.
  • Preferred: Knowledge of experimentation methodologies and statistical analysis.

Преимущества

  • Benefits Cafeteria — annual budget you allocate to: Sports • Medical • Mental health • Home office • Languages.
  • Paid maternity/paternity leave + monthly childcare allowance.
  • 20+ vacation days, unlimited sick leave, emergency time off.
  • Remote-first + tech support + coworking compensation.
  • Team events (online/offline/offsite).
  • Learning culture with internal courses + growth programs.
  • Open feedback, room to experiment, and a team that’s got your back.

GR8 _TECH builds B2B iGaming platforms for operators who play to lead. We deliver full-cycle, high-impact tech designed to scale — from seamless integrations and expert consulting to long-term operational support.

IGamingКрупная

Что говорят о компании

4.0/ 5

Детали

Способ откликаGreenhouse
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